{"title":"Heeley","description":"\u003cp\u003eWhat does someone who has studied law and philosophy do in the \u003cstrong\u003eKing's College\u003c\/strong\u003e from London creating perfumes? And what's a graphic and product designer doing inventing Perfumes? And what is an Englishman doing behind a French perfume house? The answer to these three questions is in \u003cstrong\u003eJames Heeley\u003c\/strong\u003e. Born in \u003cstrong\u003eYorkshire\u003c\/strong\u003e but resident in Paris, is the \u003cstrong\u003efounder and sole owner of his brand\u003c\/strong\u003eThis is very difficult to find in a European luxury perfume house. This independence gives to \u003cstrong\u003eHeeley\u003c\/strong\u003e enormous freedom to create the perfumes he wants, even to tweak them over time if he sees the need or desire to do so. \u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eHeeley\u003c\/strong\u003e is a collection of fragrances that \u003cstrong\u003eThey have in common their cleanliness and freshness,\u003c\/strong\u003e even when they include woods or spices. They also share the high quality of their raw materials, an obsession for this perfumer. They are designed to \u003cstrong\u003eman and woman\u003c\/strong\u003eIn fact, these borders are ignored. The own \u003cstrong\u003eHeeley\u003c\/strong\u003e, not content with being the owner and founder, is also the designer of the labels, packaging and the entire brand image. \u003cstrong\u003eHeeley is Heeley\u003c\/strong\u003e. AND  \u003cstrong\u003eLaconicum\u003c\/strong\u003e smells like \u003cstrong\u003eHeeley\u003c\/strong\u003e. \u003c\/p\u003e  \u003cp\u003e  \u003c\/p\u003e","products":[{"product_id":"cardinal","title":"Cardinal","description":"\u003cp\u003eWe warn you: this is not a perfume for everyone. But those who like it, love it. Its name already gives us a clue: it's called \u003cstrong\u003eCardinal\u003c\/strong\u003e and belongs to the house \u003cstrong\u003eHeeley\u003c\/strong\u003e, The own \u003cstrong\u003eJames Heeley\u003c\/strong\u003e, founder and owner, defines it as \u0026quot;incense wrapped in sheets of fresh, white linen.\u0026quot; It's not a heavy or outdated incense; it even has a certain floral sparkle. And an unexpected clarity. At the same time, like all the fragrances from this half-English, half-French house, it manages to be \u003cstrong\u003efresh\u003c\/strong\u003e. \u003cstrong\u003eJames Heeley\u003c\/strong\u003e has managed to strip incense of gravity and take it to a territory of cleanliness and sweetness.  \u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e  \u003cstrong\u003eTop notes\u003c\/strong\u003e: incense. White linen. Pink pepper.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBody notes\u003c\/strong\u003e: laudanum. Frankincense. Myrrh.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBase notes\u003c\/strong\u003e: amber grey. Vetiver. Patchouli.\u003c\/li\u003e  \u003c\/ul\u003e  \u003cdiv class=\"nos-gusta-por\"\u003e  \u003cp\u003e100 ml.\u003c\/p\u003e  \u003c\/div\u003e","brand":"Heeley","offers":[{"title":"Default Title","offer_id":6801489413,"sku":"3700490501007","price":145.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/cardinal-5385354.jpg?v=1755163709"},{"product_id":"sel-marine","title":"Sel Marin","description":"\u003cp\u003e\u003cstrong\u003eSel Marin\u003c\/strong\u003e It is one of the best-known works of the French perfume house Heeley. It is a \u003cstrong\u003eaquatic or oceanic fragrance r\u003c\/strong\u003eMade with an ingredient that is experiencing a sweet moment in the field of aromas, \u003cstrong\u003esea ​​salt\u003c\/strong\u003eIt takes us back to all the smells of a walk by the sea, to a summer afternoon after hours of sunshine, to that feeling somewhere between energetic and indolent. It's a perfume that you have to try on your skin so that the natural salt of the body and the fragrance interact. \u003c\/p\u003e  \u003cp\u003eLike all fragrances of \u003cstrong\u003eHeeley\u003c\/strong\u003e, this is, above all things, \u003cstrong\u003eclean and fresh\u003c\/strong\u003e. Nobody thinks about wearing a fragrance that smells like Sea salt. No one thinks about it because they don't know it's possible to make it in such a delicate way.  \u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e  \u003cstrong\u003eTop notes\u003c\/strong\u003eLemon. Italian bergamot. Beech leaves.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBody notes\u003c\/strong\u003e: Sea salt. Moss. Seaweed.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBase notes\u003c\/strong\u003e: Cedar. Musk. Leather.\u003c\/li\u003e  \u003c\/ul\u003e","brand":"Heeley","offers":[{"title":"Default Title","offer_id":6918961541,"sku":"3700490501076","price":145.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/sel-marin-6670167.jpg?v=1755163708"},{"product_id":"st-clements","title":"St. Clement's","description":"\u003cp\u003e\u003cem\u003eOranges and lemons, \u003c\/em\u003e\u003cem\u003eSay the bells of \u003ca href=\"https:\/\/en.wikipedia.org\/wiki\/St_Clement_Eastcheap\" title=\"St Clement Eastcheap\" class=\"mw-redirect\" target=\"_blank\"\u003eSt. Clement's\u003c\/a\u003e. \u003c\/em\u003eThus begins a traditional 18th-century English nursery rhyme. name of this fragrance \u003cstrong\u003eHeeley\u003c\/strong\u003e It's a statement of intent. It's a traditional cologne, with a classic structure, but transformed into a fresh, contemporary, adult English eau de parfum. It is a very inspired citrus. It's a great perfume for the office, for work. It's discreet but with attitude. If it were a man, it would be someone sitting at the bar of the Connaught Hotel or someone strolling through Mayfair. If it were a woman, I'd do the same. We can imagine them, right?\u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e  \u003cstrong\u003eTop notes\u003c\/strong\u003e: Orange. Lemon. Bergamot. Mandarin.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBody notes\u003c\/strong\u003e: Neroli. Petitgrain. Earl Gray tea.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBase notes\u003c\/strong\u003e: Ylang Ylang. Vetiver.\u003c\/li\u003e  \u003c\/ul\u003e","brand":"Heeley","offers":[{"title":"Default Title","offer_id":6919522181,"sku":"3700490501106","price":145.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/st-clements-1201455.jpg?v=1755163709"},{"product_id":"verveine","title":"Verveine d'E eugene","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eVerveine d'Eugene\u003c\/strong\u003e It's a \u0026quot;green\u0026quot; fragrance. It's citrusy, but with a twist. It's very wearable, friendly, and \u0026quot;stealable\u0026quot; from man to woman and from woman to man. It manages to feel both classic and very contemporary. A curious fact: the Japanese love it. \u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e  \u003cp\u003eVerveine d´Eugene is Like the morning light or a piano piece we hear from afar but don't want to escape. It's musical, fresh. It's called that because verbena was the favorite scent of Eugene, Napoleon's son; he also studied at King's College London, just like \u003cstrong\u003eJames Heeley\u003c\/strong\u003e, the founder of this French perfume house. He has a certain imperial air. \u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e  \u003cstrong\u003eTop notes\u003c\/strong\u003e: Bergamot. Rhubarb. Cardamom.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBody notes\u003c\/strong\u003eLemon verbena. Currant. Jasmine.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBase notes\u003c\/strong\u003e: White musk.\u003c\/li\u003e  \u003c\/ul\u003e","brand":"Heeley","offers":[{"title":"Default Title","offer_id":7160065925,"sku":"3700490501083","price":145.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/verveine-deugene-7710008.jpg?v=1755163709"},{"product_id":"palm","title":"Palm","description":"\u003cp\u003e\u003cstrong\u003ePalm\u003c\/strong\u003e It's a fragrance that has coconut as its protagonist. It's a very realistic, very natural coconut. It's not a milky coconut, it's a tropical coconut. It smells like everything that has a summer scent, like damp skin with traces of salt and a lazy nap under a palm tree. Like all the fragrances \u003cstrong\u003eHeeley\u003c\/strong\u003e, this is, above all things, \u003cstrong\u003eclean.\u003c\/strong\u003e  \u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eFamily:\u003c\/strong\u003e floral and fruity. \u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e  \u003cstrong\u003eTop notes\u003c\/strong\u003e: palm leaves. Gardenia.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBody notes\u003c\/strong\u003e: fresh coconut. Sea salt. Bourbon Vanilla\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBase notes\u003c\/strong\u003e: Virginia cedar. Benzoin. Sandalwood.\u003c\/li\u003e  \u003c\/ul\u003e  \u003cp\u003e*Formerly Coccobello. The scent notes and format haven't changed, only the name.\u003c\/p\u003e","brand":"Heeley","offers":[{"title":"Default Title","offer_id":17549677509,"sku":"3700490502516","price":145.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/files\/palm-5403650.png?v=1755163710"},{"product_id":"note-de-yuzu-maison-kitsune-x-heeley","title":"Yuzu Note (Maison Kitsuné X Heeley)","description":"\u003cp\u003eWhen we heard that Heeley and Maison Kitsuné had teamed up to launch a perfume, we were thrilled. We felt like dancing to the rhythm of Maison Kitsuné. The result of this collaboration is \u003cstrong\u003eYuzu's note.\u003c\/strong\u003e In this eau de parfum we see the pop and Japanese side of this clothing\/music brand and the English elegance and French chic of Heeley. Yuzu is at the heart of the perfume. It's a Japanese fruit, a kind of vibrant grapefruit, but much more exotic and refined. It is, for \u003cstrong\u003eHeeley\u003c\/strong\u003e, the symbol of energy and brightness that it has with \u003cstrong\u003eMaison Kitsuné\u003c\/strong\u003e.\u003c\/p\u003e  \u003cp\u003eThis is what it smells like: \u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e  \u003cstrong\u003eTop notes\u003c\/strong\u003e: Yuzu, mandarin and grapefruit. \u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBody notes\u003c\/strong\u003e: Seaweed, sea salt. \u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBase notes\u003c\/strong\u003e: Haitian Vetiver and White Musk. \u003c\/li\u003e  \u003c\/ul\u003e","brand":"Heeley","offers":[{"title":"100ml","offer_id":32341127364682,"sku":"3700490504497","price":145.0,"currency_code":"EUR","in_stock":false},{"title":"50ml","offer_id":32341127397450,"sku":"3700490504503","price":95.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/note-de-yuzu-maison-kitsune-x-heeley-2112462.jpg?v=1755163705"},{"product_id":"iris-de-nuit","title":"Nuit iris","description":"\u003cp\u003eThe Laconicum team loves this fragrance. We love it. We can explain that it's because it smells like iris, or because it's from Heeley. It's both that and that: it's because it smells beautiful. It's a friendly floral, slightly powdery but not nostalgic. It smells noble, like everything that includes iris. When you read that a fragrance contains iris, pay close attention. It won't be a normal fragrance. \u003cmeta charset=\"utf-8\"\u003eIn the case of \u003cstrong data-mce-fragment=\"1\"\u003eNight Iris\u003c\/strong\u003e, it is not as romantic as those of the past, it is cleaner, more refined. \u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eNight Iris\u003c\/strong\u003e It's one of those perfumes you notice when someone leaves the room, more than when they enter. \u003cbr\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan\u003e\u003cstrong\u003eFamily:\u003c\/strong\u003e floral\/powdery \u003c\/span\u003e\u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e  \u003cb\u003e\u003cstrong\u003eTop notes: \u003c\/strong\u003e\u003c\/b\u003eangelica seed. Ambrette.\u003c\/li\u003e  \u003cli\u003e  \u003cb\u003e\u003cstrong\u003eAverage notes: \u003c\/strong\u003e\u003c\/b\u003eIris absolute. Violet. Carrot seed.\u003c\/li\u003e  \u003cli\u003e  \u003cb\u003e\u003cstrong\u003eBase notes: \u003c\/strong\u003e\u003c\/b\u003eAmbergris. White cedar.\u003c\/li\u003e  \u003c\/ul\u003e","brand":"Heeley","offers":[{"title":"Default Title","offer_id":911150448645,"sku":"3700490501052","price":145.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/iris-de-nuit-6309782.jpg?v=1755163572"},{"product_id":"blanc-poudre","title":"Blanc Poudre","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eBlanc Poudre\u003c\/strong\u003e it's a \u003cstrong\u003epowdery perfume,\u003c\/strong\u003e as it could not be otherwise with this name. It has that sensuality and that insolent quality of the dusty. It also has light, because it has flowers inside. \u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan\u003eThis is your olfactory pyramid:\u003c\/span\u003e\u003c\/p\u003e  \u003cul\u003e  \u003cli\u003eTop notes: floral bouquet. \u003c\/li\u003e  \u003cli\u003eMiddle notes: cotton flower and rice powder. \u003c\/li\u003e  \u003cli\u003eBase notes: white musk, vanilla, sandalwood. \u003c\/li\u003e  \u003c\/ul\u003e  \u003cp class=\"p2\"\u003e\u003cspan class=\"s1\"\u003e\u003cstrong\u003eBlanc Poudre\u003c\/strong\u003e It's luminous and provocative, like a Jeff Koons sculpture, and at the same time, like all Heeley perfumes, clean and elegant. It's admirable how this perfumer achieves such balanced scents with such crazy references.\u003c\/span\u003e\u003c\/p\u003e","brand":"Heeley","offers":[{"title":"Default Title","offer_id":15383121920074,"sku":"3700490501526","price":145.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/blanc-poudre-3499447.jpg?v=1755163568"},{"product_id":"zeste-de-gingembre","title":"Zte of gingembre","description":"\u003cp\u003e\u003cstrong\u003eGinger Zest\u003c\/strong\u003e It is a fragrance of \u003cstrong\u003eHeeley.\u003c\/strong\u003e This house combines the best of French and English perfumery tradition. James Heeley, its factotum, knows how to create elegant fragrances. and unique, unique and elegant. \u003c\/p\u003e  \u003cp\u003eThis one has ginger at its heart. Literally, too. Let's look at its pyramid. \u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e  \u003cstrong\u003eTop notes\u003c\/strong\u003e: lime and orange zest.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eHeart notes\u003c\/strong\u003e: fresh ginger\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eBase notes\u003c\/strong\u003e: pepper and cardamom.\u003c\/li\u003e  \u003c\/ul\u003e","brand":"Heeley","offers":[{"title":"Default Title","offer_id":32323311960138,"sku":"3700490501229","price":145.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/zeste-de-gingembre-8668318.jpg?v=1755163542"},{"product_id":"discovery-set","title":"Discovery Set","description":"\u003cp\u003e\u003cspan\u003eImagine leaving the house on a Monday smelling like Hippie Rose, Heeley's \"modern\" rose perfume. Or going to a party on Tuesday night enveloped in Cardinal. Or taking a stroll on Wednesday wearing Note de Yuzu. All of this is possible thanks to this set that lets you discover seven Heeley fragrances.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cspan\u003eThey belong to the Eau de Parfum collection and are: Cardinal, Hippie Rose, L´Amandière,\u003c\/span\u003e Mente Fraîche, Note de Yuzu, Sel Marin and Verveine d´Eugene.\u003c\/p\u003e\n\u003caddress\u003e\u003c\/address\u003e\n\u003cp\u003e \u003cspan\u003eThe Discovery Set features oceanic, citrus, floral, and woody fragrances—some lighter, some deeper, some more direct, some more complex. All seven share a common trait: they are elegant and clean. That is Heeley's talent.\u003c\/span\u003e\u003c\/p\u003e","brand":"Heeley","offers":[{"title":"Default Title","offer_id":55858378932572,"sku":"3700490502929","price":37.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/files\/discovery-set-2172145.png?v=1763402799"},{"product_id":"pomelo-crush","title":"Grapefruit Crush","description":"\u003cp\u003eLove at first sight. That's what we felt when we discovered this 2025 fragrance from \u003cstrong\u003eHeeley\u003c\/strong\u003e: an instant crush. \u003c\/p\u003e\n\u003cp\u003eIts name gives us clues about what's inside: grapefruit. That is, it's a \u003cstrong\u003ecitrus aroma,\u003c\/strong\u003e but unpredictable, complex. It has the sparkle and freshness of that olfactory family, but with a longevity not expected from a citrus, achieved by the musk and amber in the base... In addition, to add personality, it has rhubarb notes. You'll like its clean base, the delicacy of the proposal. Wearing it is like putting on new clothes. \u003c\/p\u003e\n\u003cp\u003eHere is its olfactory pyramid: \u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003e\n\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eTop notes: grapefruit.\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli\u003e\u003cspan\u003eHeart notes: rhubarb, tarragon, and white flowers.\u003c\/span\u003e\u003c\/li\u003e\n\n\u003cli\u003e\u003cspan\u003eBase notes: vetiver, musk, and amber.\u003c\/span\u003e\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIt's for you if\u003c\/strong\u003e you like elegant scents. If you want to be original without being extravagantly outlandish. If you're looking for perfumes that complement you. \u003c\/p\u003e\n\u003cp\u003eNo one goes wrong smelling like \u003cstrong\u003ePomelo Crush. \u003c\/strong\u003e\u003c\/p\u003e","brand":"Heeley","offers":[{"title":"Default Title","offer_id":57688447713628,"sku":"3700490501700","price":145.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/files\/pomelo-crush-1276255.png?v=1779858311"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/collections\/heeley-6098332.jpg?v=1755162376","url":"https:\/\/laconicum.mom\/en\/collections\/heeley-en.oembed","provider":"LACONICUM","version":"1.0","type":"link"}