{"title":"Bioeffect","description":"\u003cp\u003eIceland. 2010. Three biologists are investigating EGF, a unique ingredient for whose discovery Drs. Stanley Cohen and Rita Levi-Montalcini won the Nobel Prize in Medicine in 1986. They were in no hurry. They knew that in the process they would discover something capable of restoring radiance and youthfulness to the skin. But before we go any further, let's back up: what is EGF? \u003cstrong\u003eEGF\u003c\/strong\u003eIt is a protein responsible for ordering cells to accelerate the production of elastin and collagen. These scientists spent ten years researching to create cosmetics with \u003cstrong\u003eEGF\u003c\/strong\u003e, those cellular activators that, over the years, the skin stops producing. \u003c\/p\u003e  \u003cp\u003e\u003cspan\u003eThey finally succeeded. The result was called \u003cstrong\u003eBIOEFFECT\u003c\/strong\u003e, a 100% Icelandic facial care brand. It could only have been created in that country, because that's where the natural conditions for it are. \u003c\/span\u003e\u003cspan\u003e\u003cspan\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan class=\"il\"\u003eBIOEFFECT\u003c\/span\u003e\u003c\/strong\u003e It is the only company in the world that\u003c\/span\u003e\u003cspan\u003e  \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003e\u003cspan\u003emanufactures these cellular activators in plants\u003c\/span\u003e\u003c\/span\u003eThe star product is the \u003c\/span\u003e\u003cstrong\u003eEGF\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003e serum\u003c\/strong\u003e,\u003c\/span\u003e a serum that in just a few years has become an absolute benchmark in independent cosmetics. \u003c\/p\u003e  \u003cp\u003e  \u003c\/p\u003e","products":[{"product_id":"egf-serum","title":"EGF serum","description":"\u003cp\u003eThis Icelandic serum promises Youthfulness, radiance, and improved skin texture and quality. Many cosmetics promise this, but few contain EGF. It is a Nobel Prize-winning ingredient that stimulates the skin's cell renewal process. This ingredient is very powerful and is what sets the brand apart. \u003cstrong\u003eBioeffect EGF Serum\u003c\/strong\u003e from the rest. Also, the results are seen in a very short time. Cosmetics for the impatient.\u003c\/p\u003e  \u003cp\u003eThis serum is the \u003cem\u003eAvatar,\u003c\/em\u003e he \u003cem\u003eTitanic\u003c\/em\u003e of cosmetics. It has won numerous awards:\u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e\u003cspan style=\"line-height: 1.4;\"\u003eExcellence of the Year Awards 2014 – Best Luxury Product, Poland.\u003c\/span\u003e\u003c\/li\u003e  \u003cli\u003e\u003cspan style=\"line-height: 1.4;\"\u003eGala Spa Awards 2013 – Innovation, Germany.\u003c\/span\u003e\u003c\/li\u003e  \u003cli\u003e\u003cspan style=\"line-height: 1.4;\"\u003eBeauty Product of the Year 2012 – Gloria Magazine, Finland.\u003c\/span\u003e\u003c\/li\u003e  \u003cli\u003e\u003cspan style=\"line-height: 1.4;\"\u003eEditor's Choice, Best Beauty Buys 2012 – Social and Personal, Ireland.\u003c\/span\u003e\u003c\/li\u003e  \u003c\/ul\u003e  \u003cp\u003e\u003cspan style=\"line-height: 1.4;\"\u003eOnly needed \u003cstrong\u003etwo drops.\u003c\/strong\u003e Two.  \u003c\/span\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Bioeffect","offers":[{"title":"Default Title","offer_id":19999397445,"sku":"5694230071166","price":159.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/egf-serum-1594171.webp?v=1774539038"},{"product_id":"volcanic-exfoliator","title":"Volcanic Exfoliator","description":"\u003cp\u003e\u003cspan\u003eExfoliating with Icelandic lava crystals sounds interesting. And if that lava comes from the Reykjanes Peninsula, then we understand that the lava is pure and very close to the earth. \u003c\/span\u003e\u003cspan\u003eThis is the \u003cstrong\u003eVolcanic Exfoliator\u003c\/strong\u003e of \u003cstrong\u003eBioeffect\u003c\/strong\u003e, a facial exfoliating product that cleanses and renews the skin. Its microcrystals gently (but vigorously) remove dead skin cells, thus evening out skin tone and providing radiance. It contains apricot and bergamot particles. \u003cstrong\u003esalicylic acid\u003c\/strong\u003e to optimize the exfoliation experience.\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan\u003eThis product is gentle but effective. It's a very good facial exfoliant. We couldn't describe it better. \u003c\/span\u003e\u003c\/p\u003e","brand":"Bioeffect","offers":[{"title":"Default Title","offer_id":19999903109,"sku":"5694230403035","price":49.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/volcanic-exfoliator-9620727.jpg?v=1755163710"},{"product_id":"egf-eye-serum","title":"EGF Eye Serum","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis is an eye serum with EGF. Sounds good, but: what is it? \u003cstrong data-mce-fragment=\"1\"\u003eEGF\u003c\/strong\u003eIt's a protein responsible for directing cells to accelerate the production of elastin and collagen. This scientific discovery, which only this Icelandic brand has achieved worldwide, has achieved a great deal. Note its benefits: reducing the appearance of fine lines and wrinkles, rebalancing hydration levels, and reducing puffiness. and provide firmness and light to the area. \u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis is what most people are trying to do, you might rightly think. True. The difference is that this one contains, precisely, \u003cstrong\u003eEGF\u003c\/strong\u003e. \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\" class=\"il\"\u003eBioeffect\u003c\/span\u003e\u003c\/strong\u003e It is the only company in the world that \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003emanufactures these cell activators from plants. It's a 100% Icelandic brand. \u003c\/span\u003eYou can use it in the \u003cstrong\u003elip contour\u003c\/strong\u003e Also. We like these second uses for products. \u003c\/p\u003e","brand":"Bioeffect","offers":[{"title":"Default Title","offer_id":19999907973,"sku":"5694230071708","price":89.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/egf-eye-serum-4873716.jpg?v=1755163706"},{"product_id":"egf-day-serum","title":"EGF Day Serum","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eHe \u003cstrong data-mce-fragment=\"1\"\u003eEGF Day Serum\u003c\/strong\u003e Bioeffect is a regenerating serum, an intensive treatment you can give your skin every morning. What sets this serum apart from others on the market is that it contains EGF, the great discovery of this Icelandic brand that has such a well-deserved reputation. This is a growth factor that multiplies the cells' ability to regenerate. This means it improves the texture, brightness, and appearance of the skin. \u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eWhat will you see if you use it every day?\u003c\/strong\u003e More hydrated skin, reduced pore size, increased firmness, and a reduction in the appearance of wrinkles. This translates into improved tone and a more youthful appearance. In short, higher-quality skin. It's a good daytime product and is suitable for all skin types. It's an efficient, practical product. It works.\u003c\/p\u003e","brand":"Bioeffect","offers":[{"title":"Default Title","offer_id":20716843077,"sku":"5694311900019","price":142.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/egf-day-serum-6061840.jpg?v=1755163706"},{"product_id":"micellar-cleansing-water-1","title":"Micellar Cleansing Water","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eMicellar water marked a turning point in our cosmetic lives. It was possible to cleanse our skin quickly, without excessive procedures, almost without thinking about it. If we had been told years ago that our skin would be squeaky clean thanks to Icelandic water, we wouldn't have believed it.\u003c\/p\u003e  \u003cp\u003eMicellar Cleansing Water is formulated with soft Icelandic water. Why is this important? Icelandic water is very pure; it has been geologically filtered through layers of inert volcanic lava. In addition to water, of course, it contains micelles, a kind of magnet that attracts oil and dirt; they absorb all impurities and leave no greasy residue. And, to top it all off, this micellar water is formulated with moisturizing agents that leave skin comfortable and without any feeling of dryness. If we say this water is of high quality, it's for all these reasons. \u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e","brand":"Bioeffect","offers":[{"title":"Default Title","offer_id":12132721688650,"sku":"5694230229567","price":69.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/micellar-cleansing-water-1132782.jpg?v=1755163572"},{"product_id":"egf-essence","title":"EGF Essence","description":"\u003cp\u003eWhen you need a boost of hydration for your skin, something fresh that conveys the purity of a glacier, use an essence like this one from the Icelandic brand Bioeffect.\u003c\/p\u003e  \u003cp\u003eThis\u003cstrong\u003e\u003c\/strong\u003e product comes from Korean cosmetic liturgies. Here it intersects with the Icelandic science of this brand. The \u003cstrong\u003eEGF Essence\u003c\/strong\u003e Provides softness, hydration, and freshness to the skin. Prepares the skin for subsequent treatment. It has a calm appearance, almost like a water, but when you apply it, you notice the brand's seriousness. And it leaves your skin so soft... \u003c\/p\u003e","brand":"Bioeffect","offers":[{"title":"Default Title","offer_id":30747838316618,"sku":"5694230229789","price":79.2,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/products\/egf-essence-7358684.jpg?v=1755163568"},{"product_id":"egf-power-serum","title":"EGF Power Serum","description":"\u003cp\u003eWe find it hard to write the term anti-aging, because we can't fight age, bless it. However, we recognize that it's useful to explain what this cosmetic is like: it's a serum that alleviates hyperpigmentation and dehydration; it also strengthens the skin. This translates into juicier, more radiant skin. \u003c\/p\u003e  \u003cp\u003e\u003cstrong\u003eWhat's in it?\u003c\/strong\u003e A lot of science. Just twelve ingredients, which include the famous \u003cspan\u003eexclusive barley EGF (a growth factor that regenerates the skin and improves its light and texture), a new barley KGF (keratinocyte growth factor) and NAG (N-acetylglucosamine). \u003c\/span\u003e\u003cstrong\u003eWhat will you notice?\u003c\/strong\u003e That your skin is\u003cstrong\u003e  \u003c\/strong\u003emore elastic, luminous, and improved pigmentation. You'll notice it is denser and firmer. A serum with \u003cem\u003epower.\u003c\/em\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Bioeffect","offers":[{"title":"Default Title","offer_id":47261251699036,"sku":"5694230403318","price":197.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/files\/egf-power-serum-5166863.jpg?v=1755163089"},{"product_id":"facial-cleanser-1","title":"Cleanser Facial","description":"\u003cp\u003eThis product comes from Iceland to our homes to make our lives easier. And more enjoyable, too. When we tried it, we saw it. It leaves the skin as clean and fresh as the air of the island it comes from. In just one step. \u003cstrong\u003eremoves makeup, sunscreen, pollution\u003c\/strong\u003e and \u003cstrong\u003eimpurities\u003c\/strong\u003e And it does so without drying or irritating. And, importantly, effortlessly. Life is hard enough without using cosmetics that aren't easy. \u003c\/p\u003e  \u003cp\u003eIts texture is \u003cstrong\u003e  \u003c\/strong\u003eis, \u003cstrong\u003eat the same time, gel and milk\u003c\/strong\u003eIt has the best of both worlds. Plus, it's oil-free, which many people like. It can be used by all skin types, \u003cstrong\u003eeven for the sensitive ones\u003c\/strong\u003e. To top it off, it features a formula of nine ingredients as well-chosen as the rest of Bioeffect's products. And to top it all off, it's from Iceland. We're snobs, and these details are our jam. \u003c\/p\u003e","brand":"Bioeffect","offers":[{"title":"Default Title","offer_id":48050547196252,"sku":"5694230403622","price":69.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/files\/facial-cleanser-1064353.jpg?v=1755163076"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0147\/0592\/collections\/bioeffect-5151752.jpg?v=1755162292","url":"https:\/\/laconicum.mom\/en\/collections\/bioeffect-en.oembed","provider":"LACONICUM","version":"1.0","type":"link"}